Brand to Watch: Saloni

A label for the modern romantic.

Saloni is a London-based brand by designer Saloni Lodha, internationally regarded for her signature dresses. The designer's Indian heritage is a souce of inspiration when blueprinting with luxurious textiles and bold colors for each collection; it's no wonder I'm drawn to Saloni, as while growing up, I've had a deep love affair of the Indian culture and its elegance in fashion and beauty. My father was born and raised in India, although ethnically Chinese, so I spent summers in my grandparents' home and knew conversational Hindi once upon a time. I'm constantly looking to Saloni when I need a new dress for a party or trip or just a special treat to myself. The silhouettes are modern and extremely flattering on the female form and there's always a romantic detail whether it's in the form of ruffles or a billowy sleeve. This velvet dress I wore in New York has the most beautiful open back and elegant bias cut. I love this from her latest fall release as well as this stunning silk maxi dress with prints based on the designer's original paintings. Saloni is absolutely a brand worth investing in and I can't wait to see more of what she'll come up with.

Wearing Saloni dress via Net-a-porter Absurda sunglasses Flynn bag Dorateymur shoes