August 24, 2017

Intention by Amarilo

Amarilo x Honey & Silk for 'Intention' | Shot by Ellie McLean

A new campaign and jewelry collection for the refined, modern woman.

Amarilo x Honey & Silk for 'Intention' | Shot by Ellie McLean
Amarilo x Honey & Silk for 'Intention' | Shot by Ellie McLean
Amarilo x Honey & Silk for 'Intention' | Shot by Ellie McLean
Amarilo x Honey & Silk for 'Intention' | Shot by Ellie McLean

I met jewelry designers Ali Heiss and Stella Simona about one year ago at Soho House and since then, our friendship and admiration for each other blossomed over tea, szechaun food, and all the heart eyes on Instagram.

Ali and Stella are two beautiful partners-in-crime, co-designing sister jewelry labels Amarilo and Haati Chai from their intimate flagship in downtown LA. Once you meet them, you vibe with their sincere spirits and ambitious commitment to articulating an ineffable love of self and sisterhood through their conscious brands. When they asked me to model in the new Amarilo campaign 'Intention', I couldn't have been more honored and thrilled to continue their inspirational story through this visual lookbook.

The Intention collection serves to embrace the feminine identity, by elevating her own natural elegance and beauty, with minimalist designs that never overpower. Soft lines and demure accents, like freshwater pearl and opal, emphasize romantic subtlety in dressing and create a jewelry look you'd never want to take off. My favorite pieces include the Intention Lariat Necklace, Teardrop Bracelet, and the Pearl Ring, but really I'm trying to grow my collection to include all of Amarilo.
Amarilo x Honey & Silk for 'Intention' | Shot by Ellie McLean
Amarilo x Honey & Silk for 'Intention' | Shot by Ellie McLean
Amarilo x Honey & Silk for 'Intention' | Shot by Ellie McLean
Amarilo x Honey & Silk for 'Intention' | Shot by Ellie McLean
Amarilo x Honey & Silk for 'Intention' | Shot by Ellie McLean
Amarilo x Honey & Silk for 'Intention' | Shot by Ellie McLean
Amarilo x Honey & Silk for 'Intention' | Shot by Ellie McLean

Thank you to:

Designers Ali Heiss & Stella Simona
Photographer Ellie McLean
Makeup Artist Sherri Celis
Videographer Theo Macabeo

BEHIND THE SCENES.
Amarilo 'Intention' Campaign Behind-the-Scenes
Amarilo 'Intention' Campaign Behind-the-Scenes
Amarilo 'Intention' Campaign Behind-the-Scenes


Shop 


—————



7 comments:

  1. The pieces are beautiful and so are you! I love this.

    Genevieve | www.blueaugustine.com

    ReplyDelete
  2. The shots are so beautiful and not generic jewellery close ups. <3

    Cheers,

    ReplyDelete
  3. you are everything!!!
    beautiful woman and stunning pieces.

    ReplyDelete
  4. Human creativity is beautiful and jewelry is one of them. I love to shop jewelry from saysal because I think jewelry dont give only beauty but improve confidence and give anew life to present life.

    ReplyDelete
  5. I love it. ✨✨✨✨✨✨✨✨

    ReplyDelete